What is it called when a licensee inappropriately narrows down showing choices based on assumptions of a protected class?

Steering is the practice where a licensee inappropriately restricts a client's housing choices based on assumptions related to their membership in a protected class, such as race, ethnicity, or religion. This behavior not only limits a client’s options but can also perpetuate segregation and discriminatory practices within the housing market.

In the context of real estate, steering can manifest when an agent suggests different neighborhoods or properties that align with their own biases or misconceptions about where individuals from certain protected classes "should" live. This action is contrary to fair housing laws, which are designed to ensure that all individuals have equal access to housing opportunities, regardless of their background.

Understanding this concept is essential for real estate professionals, as it emphasizes the importance of providing equal service to all clients and avoiding personal biases in their practice. The recognition of steering supports the overarching goal of promoting inclusivity and fairness in the housing market.