What is the best strategy to take with a FSBO?

The best strategy when dealing with a For Sale By Owner (FSBO) is to provide assistance to position yourself as the go-to real estate professional who can secure the listing if the property fails to sell. FSBO sellers often have a strong belief in their ability to market their property without a broker's help. By offering guidance and support, you can build a rapport with the seller, demonstrating your valuable knowledge of the market and your willingness to help even without immediate compensation.

This approach gives you the chance to establish a trusting relationship and showcase your expertise, which is critical in a field where sellers may initially view brokers with skepticism. If the FSBO does not sell their home after their own efforts, they are likely to remember the support you provided and consider you for listing the property in the future. This strategy effectively positions you for future opportunities while respecting the seller’s current choice.

Offering a competitive discount on fees can be tempting for some agents, but it may undervalue the services you provide and potentially set a precedent for price negotiations. Advising them on pricing without commitment can provide insights, but without a stronger relationship built on assistance, it may not lead to a listing opportunity. Encouraging immediate hiring of a broker could be seen as pushy and might